Vintage G Plan 1950 Mid Century Librenza Butterfly Dining Chairs *** (Hold/Sale Pending)
G-Plan was a pioneering range of furniture in the United Kingdom, produced by E Gomme Ltd. Launched in 1954 and backed by consumer advertising, G-Plan was sold direct to the public via showrooms and exhibitions which displayed the furniture in room sets – the first use of lifestyle marketing in Britain – rather than through traditional furniture shops. In another first, G-Plan was designed to be mixed and matched, and – another novelty in the post-World War II era – was also modern and affordable. As Scandinavian designs gained popularity, a Danish-designed range was added in the early-1960s. The success of G-Plan lead to E Gomme becoming one of the UK`s largest furniture manufacturers. The company, now based at modern offices near Melksham, Wiltshire, presently operates under the name of G-Plan Upholstry Ltd.
Ebonized carved wood legs
Red cushion seat
Price is for the set of (4) chairs
Seat Height 18″
Price includes custom re-upholstery in Client’s Own Material (COM)Bases very good vintage